DigitalTown to Launch Self-Serve Advertising Platform with Hyper Local Features

Posted Wednesday, April 21st 2010

(Minneapolis, MN) Wednesday April 21, 2010 - DigitalTown, Inc. (OTCBB: DGTW.OB) today announced plans to develop a self-serve advertising system in conjunction with its technology partner, The Active Network. This system will allow ads to be targeted to specific spirit sites in the DigitalTown domain portfolio.
With true hyper-local features, advertisers will be able to chose single or multiple sites to cover geographic areas, including sub categories by team sport, conference or interest area. With 27,000 spirit sites covering the US, national advertisers can run both local and nationwide campaigns together.

Richard Pomije, CEO of DigitalTown, states: “We believe that businesses want to have more direct control over the placement of their local advertising. Our system will provide that and allow us to better harness the good will associated with our spirit sites.”
Schools and booster club will be able to participate in multiple revenue shares programs that will be offered.

Now in beta testing, further details of the advertising program will be announced as it is released later this year.

About DigitalTown:
DigitalTown, Inc in Burnsville, MN is developing a nationwide network of more than 27,000 local online communities for high school students, alumni, boosters and local citizens. For more information, please visit www.digitaltown.com.

Safe Harbor Language:
Any statements contained herein related to future events are forward-looking statements and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act 1995.  Readers are cautioned not to place undue reliance on forward-looking statements.  DigitalTown, Inc. undertakes no obligation to update any such statements to reflect actual events.  For more information, please visit www.digitaltown.com.


Updates


DigitalTown Names Mark Turner to its Board
Posted Monday, August 9th 2010
read full article


DigitalTown Announces New Spirit Sites to Launch This Fall
Posted Wednesday, July 28th 2010
read full article